Intensely dedicated to perfection, BRM is a famous brand of watches that creates timepieces for its selective and elitist customers, who are becoming more and more numerous, helping the brand to gain its international notoriety.
Established in Paris, France, the BRM brand has a modest expertise in the watch manufacturing of only 25 years, but just as Bernard Richards, the man behind this brand , once stated, it is quality and not quantity that matters and also that the manufacturing tradition can’t determine the quality of a timepiece. The fast growing company has turned out to be a fair competitor to big names in this industry and the fact that the company is against mass production, only states more its commitment to creating genuine and innovative timepieces to please its pretentious clientele.
The new timepiece introduced on the market by BRM belongs to the V12 Collection and goes by the name of V12-44, a sporty watch dedicated to races and cars. Following the same design line, most of the watches launched by BRM are appropriate for those interested into experiencing speed and adrenaline. All timepieces belonging to BRM are hand assembled and constructed with care and attention in order to achieve the required level of perfection specific to the BRM brand of watches.
The case of the new V12-44 watch is made of stainless steel, the most common used material in watch manufacturing, and it has a piston shape. The case is covered with sapphire crystal, both the top and the back, and this commonly used material is scratch and shock resistant, assuring the security of the watch in case of an accidental bumping.
The design is quite sporty and unique in appearance. The new V12-44 is available on three versions, featuring a white, black or bushed dial, depending on each person’s personal taste. A peculiar design property at this new V12-44 watch is given by the Arabic numeral applied on its dial, which are similar to those appearing on racing cars. The design idea of competition and adventure is really nicely captured within this feature and also, the strap imitating the pattern of a tire adds a lovely touch to it.
The mechanism of the new V12-44 watch is a 7753 movement, whose components are all hand-assembled and hand-refined. This movement generates a 100 meters water resistance and is able to provide the best accuracy and reliability there is. The watch is distributed with a 3 years warranty included and is available in 2 limited editions. The first one numbering only 50 pieces has a cloud pattern applied on its dial along with Red hands, while the other limited edition feature yellow hands, other then that the details remaining unchanged.
A very attractive and functional watch, the new V12-44 represents BRM’s complete dedication to watch making artistry, as its passion is expressed with each new timepiece and with new each design released on the market. The brand’s motto states that in a world full of competition “perfection is the only password”.
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